Abstract:This paper investigates the impact of mass shootings on hotel performance. Collecting the information on 85 mass shootings across Texas in the U.S. from 2013 to 2019, we adopt a staggered Difference-in-Difference design and find that mass shootings lead to an approximately 11.3 % decline in RevPAR for hotels in the current month of shootings. The effects gradually fade away and become insignificant in the following months. In addition, we find that being in the city of a mass shooting can amplify the negative impact of mass shootings on hotel performance with distance control. However, the distance from a hotel to a mass shooting cannot moderate the impact of mass shootings on hotel performance. We conclude that the “city-name effect” rather than the “distance effect” matters. Finally, we conduct a heterogeneity analysis and provide several managerial implications in light of our findings.

Keywords:Mass shootings;Hotel performance;City-name effect;Distance effect

研究成果：A tale of mass shootings: Does city name matter or/and distance matter?

发表期刊：INTERNATIONAL JOURNAL OF HOSPITALITY MANAGEMENT

论文链接：https://www.sciencedirect.com/science/article/pii/S0278431923000634